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	<title>Getting Past PR</title>
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	<description>Communication without the spin</description>
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		<title>Getting Past PR</title>
		<link>http://gettingpastpr.wordpress.com</link>
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		<title>Does your work feed your soul?</title>
		<link>http://gettingpastpr.wordpress.com/2012/02/14/does-your-work-feed-your-soul/</link>
		<comments>http://gettingpastpr.wordpress.com/2012/02/14/does-your-work-feed-your-soul/#comments</comments>
		<pubDate>Mon, 13 Feb 2012 19:56:52 +0000</pubDate>
		<dc:creator>Belinda Thomson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[life]]></category>
		<category><![CDATA[work]]></category>

		<guid isPermaLink="false">http://gettingpastpr.wordpress.com/?p=227</guid>
		<description><![CDATA[I think I&#8217;m getting old. Well, old for this PR gig, maybe. I find myself getting a bit reflective; bestowing my wisdom on the young(er) &#8211; often when it&#8217;s unsolicited. In fact, I have a sneaking suspicion I&#8217;m getting a bit pompous. Which is not to say I&#8217;ll stop it, or anything crazy like that. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gettingpastpr.wordpress.com&amp;blog=22036281&amp;post=227&amp;subd=gettingpastpr&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>3</slash:comments>
	
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		<title>4 signs that your PR campaign is doomed</title>
		<link>http://gettingpastpr.wordpress.com/2012/02/01/4-signs-that-your-pr-campaign-is-doomed/</link>
		<comments>http://gettingpastpr.wordpress.com/2012/02/01/4-signs-that-your-pr-campaign-is-doomed/#comments</comments>
		<pubDate>Tue, 31 Jan 2012 20:22:48 +0000</pubDate>
		<dc:creator>Belinda Thomson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Clients; advertising; story]]></category>
		<category><![CDATA[pr campaign]]></category>

		<guid isPermaLink="false">http://gettingpastpr.wordpress.com/?p=222</guid>
		<description><![CDATA[One of the hardest things in life is saying no. And it&#8217;s no different in business: when you have a chance to build revenue or grow your business, you want to say yes to every opportunity. When it comes to PR, however, there really are times when you need to say no. I&#8217;m all for [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gettingpastpr.wordpress.com&amp;blog=22036281&amp;post=222&amp;subd=gettingpastpr&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://gettingpastpr.wordpress.com/2012/02/01/4-signs-that-your-pr-campaign-is-doomed/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
	
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		<title>How to make people believe what you say</title>
		<link>http://gettingpastpr.wordpress.com/2012/01/20/how-to-make-people-believe-what-you-say/</link>
		<comments>http://gettingpastpr.wordpress.com/2012/01/20/how-to-make-people-believe-what-you-say/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 03:14:48 +0000</pubDate>
		<dc:creator>Belinda Thomson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://gettingpastpr.wordpress.com/?p=218</guid>
		<description><![CDATA[My brother has a habit of proclaiming dubious &#8216;facts&#8217; in a very confident voice. Whenever I express my doubts about it, he responds with, &#8216;you&#8217;d be surprised!&#8217;. While I remain cynical, others tend to believe him. He&#8217;s just that kind of guy. I have found, in life and in work, that saying something confidently is [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gettingpastpr.wordpress.com&amp;blog=22036281&amp;post=218&amp;subd=gettingpastpr&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>8</slash:comments>
	
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		<title>5 Reasons Why You Should do Useless Work</title>
		<link>http://gettingpastpr.wordpress.com/2011/11/14/5-reasons-why-you-should-do-useless-work/</link>
		<comments>http://gettingpastpr.wordpress.com/2011/11/14/5-reasons-why-you-should-do-useless-work/#comments</comments>
		<pubDate>Mon, 14 Nov 2011 04:59:04 +0000</pubDate>
		<dc:creator>Belinda Thomson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://gettingpastpr.wordpress.com/?p=209</guid>
		<description><![CDATA[A client recently asked our team to draft a media release, which we knew wasn&#8217;t a great story. You know the sort: &#8216;yay, we won some obscure award/appeared on some list/appointed some new person!&#8217;. My colleague asked if we should go ahead and write it, even if it wasn&#8217;t likely to get a run in [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gettingpastpr.wordpress.com&amp;blog=22036281&amp;post=209&amp;subd=gettingpastpr&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>What Gutenberg can teach PR people</title>
		<link>http://gettingpastpr.wordpress.com/2011/10/31/what-gutenberg-can-teach-pr-people/</link>
		<comments>http://gettingpastpr.wordpress.com/2011/10/31/what-gutenberg-can-teach-pr-people/#comments</comments>
		<pubDate>Sun, 30 Oct 2011 20:04:46 +0000</pubDate>
		<dc:creator>Belinda Thomson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[spin]]></category>

		<guid isPermaLink="false">http://gettingpastpr.wordpress.com/?p=206</guid>
		<description><![CDATA[&#8220;As news organizations suffer worsening financial pressures and cut back on staff and resources, the PR industry is getting stronger and stronger.&#8221; Laurie Oakes, 2011 Andrew Olle Media Lecture  Another day, another swipe at the PR industry. This time, the avuncular Laurie Oakes turned the Andrew Olle lecture into the lament of the old guard [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gettingpastpr.wordpress.com&amp;blog=22036281&amp;post=206&amp;subd=gettingpastpr&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>4</slash:comments>
	
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			<media:title type="html">belindathomson</media:title>
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		<title>In Praise of Praise</title>
		<link>http://gettingpastpr.wordpress.com/2011/10/13/in-praise-of-praise/</link>
		<comments>http://gettingpastpr.wordpress.com/2011/10/13/in-praise-of-praise/#comments</comments>
		<pubDate>Thu, 13 Oct 2011 11:11:17 +0000</pubDate>
		<dc:creator>Belinda Thomson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://gettingpastpr.wordpress.com/?p=201</guid>
		<description><![CDATA[When was the last time someone said &#8216;you&#8217;ve done a great job&#8217;? I hope it wasn&#8217;t too long ago, because there&#8217;s nothing as motivating or satisfying as praise. And there&#8217;s nothing as soul-destroying as toiling away, doing great work and not getting recognised for it. I was trained by a manager from the old-school. Her [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gettingpastpr.wordpress.com&amp;blog=22036281&amp;post=201&amp;subd=gettingpastpr&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">belindathomson</media:title>
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		<title>&#8216;Should I be on Twitter?&#8217; Advice for the digitally clueless</title>
		<link>http://gettingpastpr.wordpress.com/2011/10/06/should-i-be-on-twitter-advice-for-the-digitally-clueless/</link>
		<comments>http://gettingpastpr.wordpress.com/2011/10/06/should-i-be-on-twitter-advice-for-the-digitally-clueless/#comments</comments>
		<pubDate>Thu, 06 Oct 2011 03:00:52 +0000</pubDate>
		<dc:creator>Belinda Thomson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[clients]]></category>
		<category><![CDATA[online strategy]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://gettingpastpr.wordpress.com/?p=196</guid>
		<description><![CDATA[In my experience, senior executives have more in common than just a horror of public transport. They all want to know about this &#8216;social media thing&#8217;, and whether they should get on board with it. I see a few things driving this interest. The primary one is simple FOMO (fear of missing out): they see everyone [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gettingpastpr.wordpress.com&amp;blog=22036281&amp;post=196&amp;subd=gettingpastpr&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://gettingpastpr.wordpress.com/2011/10/06/should-i-be-on-twitter-advice-for-the-digitally-clueless/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
	
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			<media:title type="html">belindathomson</media:title>
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		<title>The Discomfort Zone</title>
		<link>http://gettingpastpr.wordpress.com/2011/09/30/the-discomfort-zone/</link>
		<comments>http://gettingpastpr.wordpress.com/2011/09/30/the-discomfort-zone/#comments</comments>
		<pubDate>Thu, 29 Sep 2011 20:55:24 +0000</pubDate>
		<dc:creator>Belinda Thomson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[career]]></category>

		<guid isPermaLink="false">http://gettingpastpr.wordpress.com/?p=193</guid>
		<description><![CDATA[This is a follow up to my last post about sticking it out in a new job. The &#8216;what-happens-next&#8217; part.   So you&#8217;ve done the baptism of fire, and now you actually quite like your job. You&#8217;ve learnt a lot and you&#8217;re in that zone called &#8216;high ability, high motivation&#8217;. Well, in the real world [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gettingpastpr.wordpress.com&amp;blog=22036281&amp;post=193&amp;subd=gettingpastpr&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">belindathomson</media:title>
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		<title>Knowing when to walk away</title>
		<link>http://gettingpastpr.wordpress.com/2011/09/22/knowing-when-to-walk-away/</link>
		<comments>http://gettingpastpr.wordpress.com/2011/09/22/knowing-when-to-walk-away/#comments</comments>
		<pubDate>Thu, 22 Sep 2011 02:13:11 +0000</pubDate>
		<dc:creator>Belinda Thomson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[career]]></category>

		<guid isPermaLink="false">http://gettingpastpr.wordpress.com/?p=182</guid>
		<description><![CDATA[&#8220;You got to know when to hold &#8216;em, know when to fold &#8216;em Know when to walk away, know when to run.&#8221; I am that person: at the end of a party, when the DJ plays The Gambler, I know all the words and sing them at the top of my lungs. And just as [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gettingpastpr.wordpress.com&amp;blog=22036281&amp;post=182&amp;subd=gettingpastpr&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">belindathomson</media:title>
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			<media:title type="html">cards</media:title>
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		<title>What you and Miss Universe have in common</title>
		<link>http://gettingpastpr.wordpress.com/2011/09/14/what-you-and-miss-universe-have-in-common/</link>
		<comments>http://gettingpastpr.wordpress.com/2011/09/14/what-you-and-miss-universe-have-in-common/#comments</comments>
		<pubDate>Tue, 13 Sep 2011 20:58:12 +0000</pubDate>
		<dc:creator>Belinda Thomson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://gettingpastpr.wordpress.com/?p=178</guid>
		<description><![CDATA[So, the wait is over: they&#8217;ve crowned Miss Universe 2011. We can all breathe a sigh of relief. And what&#8217;s most important? It wasn&#8217;t all about the package: Miss Angola puts her good fortune down to inner beauty and strong principles. (Silencing all her critics in one fell swoop!) Your story is a bit like [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gettingpastpr.wordpress.com&amp;blog=22036281&amp;post=178&amp;subd=gettingpastpr&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">belindathomson</media:title>
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			<media:title type="html">leila lopes</media:title>
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